YETI
CW: Ryan Romero / AD: Brooke Frazier
CONTENT TEAM: Ben Satterlee & John Natividad
BLIND DATE
Insight: Nothing brings people together like a shared love of the wild.
Idea: To prove it, we invited down-to-earth chef Brad Leone to meet professional duck hunter Jase Robertson for the first time in a duck blind.
BABY’S FIRST SHOOT
With our in-house content team, I made the seven-hour drive out to West Monroe, Louisiana to help bring the original creative concept to life. Getting my first boots-on-the-ground production experience while working with one of my culinary heroes is an experience I will definitely never forget.