YETI

CW: Ryan Romero / AD: Brooke Frazier

CONTENT TEAM: Ben Satterlee & John Natividad

BLIND DATE

Insight: Nothing brings people together like a shared love of the wild.

Idea: To prove it, we invited down-to-earth chef Brad Leone to meet professional duck hunter Jase Robertson for the first time in a duck blind.


BABY’S FIRST SHOOT

With our in-house content team, I made the seven-hour drive out to West Monroe, Louisiana to help bring the original creative concept to life. Getting my first boots-on-the-ground production experience while working with one of my culinary heroes is an experience I will definitely never forget.